Privacy Policy
UrPlate (hereafter “UrPlate” or “we,” “our” and “us” depending on context) is committed to
safeguarding your privacy online. Please read the following privacy policy (“Privacy Policy”) to
understand how your information will be treated as you make full use of our mobile application
(“Service”).
This Privacy Policy will let you know:
- How and when you are consenting to this Privacy Policy;
- UrPlate’s position on the use of its Service by minors and the collection of Personal
Information from minors; - What information UrPlate collects from your device;
- What Personal Information UrPlate collects from you;
- What cookies, pixel tags, and mobile device IDs are, and how UrPlate uses them;
- How UrPlate uses your information and with whom your information is shared;
- UrPlate policy regarding linked websites and embedded services;
- What your choices are regarding the collection, use, and distribution of your information;
- What security precautions are in place to protect the loss, misuse, or alteration of your
information; - How long your data is kept;
- What we do not do;
- UrPlate’s policy on Do Not Track signals;
- What else you should know about your privacy; When this Privacy Policy is effective and how and when changes may be made;
- How to contact us.
Consent
By submitting to us any individually identifiable information, or information about your vehicle,
that would allow us to determine the actual identity of, and contact, you as a specific living
person (“Personal Information”) (through the use of the Service and/or signing up to receive
more information) you agree that we may collect, use, and disclose such Personal Information in
accordance with this Privacy Policy and as permitted or required by law. If you do not agree with
these terms, please do not provide any Personal Information to us.
Further, any information you post or provide through the Service is done with your consent that
we can receive, distribute, and modify the same as part of providing you the Service.
If you refuse or withdraw your consent, or if you choose not to provide us with any required
Personal Information, we may not be able to provide you with the Service.
Minors
Minors (as defined under the laws of THEIR jurisdiction or residence) are not eligible to use the
Service in any way without the express written consent of their parent(s) or guardian(s). Users
under the age of 13 are not permitted to use the Services at all and we do not knowingly collect
Personal Information from any user under the age of 13, and we will not use this information if
we discover that it has been provided.
What Information does UrPlate collect from your device?
When you access or use the Service via a computer or mobile device, including, without
limitation, a desktop computer, laptop, mobile phone, table, or other electronic device (each a “Device”), UrPlate may collect information from your Device, such as Device type and
manufacturer, your Device operating system and version, your mobile carrier, your Device
identifiers, your IP address, your browser type of version, and your network connection type.
What Personal Information does UrPlate collect from you?
UrPlate collects information in several ways. Some Personal Information is gathered when you
create a UrPlate account through the Service (“Account”). When creating an Account, you will
be asked to provide your email, a username, a profile name, a brief biography, the make of your
vehicle(s), the model of your vehicle(s), the license plate(s) of your vehicle, and a picture of your
government issued picture identification. For some Accounts, you will also be asked to provide
your phone number. UrPlate may require additional user information in the future as it improves
or releases new Service features.
What are cookies, pixel tags, and mobile device IDs, and how does UrPlate use them?
UrPlate uses cookies and pixel tags to store and sometimes track information about you. A
“cookie” is a small amount of data that is sent to your browser or smartphone device from a web
server and stored on your device’s hard drive. A “pixel tag” is similar to a cookie in that it can
collect information on a user’s movements on the Internet. Generally, we use cookies and pixel
tags to collect additional Service usage data, improve our Service, and personalize your
experience. Using cookies and pixel tags helps us to gather and monitor Service analytics and
data; authenticate your login to the Service to ensure a safe experience; prevent spam, scammers,
and phishers; and facilitate user-to-user interactions, such as chatting, posting and sharing
content, and providing links to third-party services.
How does UrPlate use your information and with whom is your information shared?
Our primary goal in collecting Personal Information is to provide you with the best experience
possible through our Service. The majority of information that is collected about you is for the
purpose of allowing you to share information about yourself, your vehicle(s), and/or your
business. We may also use the information we collect for purposes including, without limitation,
advertisement tracking and analytics, supporting and improving our Service functionality,
personalizing your user experience, and maintaining the security of our users and the Service.
We will not share your Personal Information except as outlined in this Privacy Policy. We may
share information, including Personal Information, without notice, with third parties that perform
certain services on our behalf.
We may disclose your Personal Information in the following additional circumstances:
- To effect a corporate transaction, in connection with the sale, merger, spin-off or other
corporate reorganization of our corporation, where the information is provided to the new
controlling entity in regular course of business. In the event of such an occurrence, we
will make every effort to inform you of the transfer of your Personal Information; - As is required by our insurers and by regulatory agencies or to employees, contractors,
consultants, and agents of UrPlate to perform necessary actions in the normal course of
business. No more information than is required in these circumstances will be provided; - To establish or exercise our legal rights, to defend against legal claims, when otherwise
required by law or in response to a court order, or to comply with law enforcement; – To enforce this Privacy Policy or our Terms of Use; - To notify users of the winner of a contest; and
- To promote our Services
Linked websites and applications, and embedded services
The Service may contain links that will let you leave the Service and access another website or
mobile application. Similarly, portions of the Service may employ the use of embedded services
from third-parties, such as for the processing of credit card transactions. These “linked websites”
and “linked applications” are not under our control and it is possible that these websites or
applications have a different privacy policy. This Privacy Policy applies solely to Personal
Information that is acquired through our Service. We accept no responsibility or liability for your
use or disclosure of Personal Information to linked websites or applications.
What are your choices regarding the collection, use, and distribution of your information?
The disclosure of Personal Information is required to create an Account, which is required to
access our Service. If you do not wish to disclose the requisite information you are free to
discontinue use of the Service.
You also have choices with respect to cookies. By modifying your Internet browser preferences,
you may have the choice to accept all cookies, to be notified when a cookie is set, or to reject all
cookies. If you choose to reject all cookies the Service may not be displayed or function in the
way we intend.
What is UrPlate’s policy on allowing you to update, correct, or delete your Personal
Information?
If you wish to update, correct, or delete any of the information about you stored by the Service,
send an inquiry to support@urplate.app. You can also change your Personal Information by
logging into your Account and changing the settings. To protect your privacy and security, we
will take reasonable steps to verify your identity before granting access or making corrections.
What security precautions are in place to protect the loss, misuse, or alteration of your
information?
We will take the appropriate organizational and technical measures to protect your Personal
Information and other data provided to or collected by us that are necessary to comply fully with
any and all applicable laws, obligations, and regulations.
Unfortunately, no data transmission over the Internet can be guaranteed to be 100% secure. As a
result, while we strive to protect your Personal Information, we cannot ensure or warrant the
security of any information you transmit to us or from our Service, and you do so at your own
risk. Once we receive your transmission, we make our best effort to ensure its security on our
systems.
How long is your Personal Information stored?
We may retain your Personal Information for as long as permitted by law and as long as is
necessary to permit you to use our Service without the requirement of resubmitting the same
information.
What we do NOT do
We do not and will not, at any time, request your credit card information, login name, or
password, in an unsecure or unsolicited e-mail or telephone communication.
Do Not Track disclosure
Mobile device users can set their device preferences to Do Not Track (“DNT”) to tell websites
and services not to collect information from that device. However, we do not recognize or
respond to DNT signals.
What else should you know about your privacy?
If you choose to use our Service you should be aware that any information transmitted
electronically via the Internet may not be secure. We assume no liability for the loss or misuse of
any information that you transmit to us via the Internet.
Further, the information you upload or post to publicly viewable pages on the Service is publicly
available and may be viewed, collected, and used by other users. Please refer to our Terms of
Use regarding the posting of content and interactions with other users, and we encourage you to
caution and discretion with respect to your personal information.
In communicating with you, we may send e-mail as unencrypted plain text because we are aware
that most customers cannot easily process encrypted e-mail. This is done for your convenience,
but with the security concern that, if misrouted or intercepted, it could be read more easily than
encrypted e-mail.
Effective date of this Privacy Policy and future modification
This Privacy Policy is effective as of 6-4-2026. We reserve the right to
make changes, deletions, modifications, or provide supplements to this policy from time to time.
Changes will apply to the information collected after the date of changes as well as to existing
information held by us and will take effect immediately upon publication, unless otherwise stated
in writing by UrPlate. You agree that the express acceptance by you, or your continued use of
our Service after publication of changes, shall constitute your acceptance of the current Privacy
Policy.
How to contact us
If you have any questions or concerns about this Privacy Policy, please contact us by email at
support@urplate.app